Goizueta Business Library
Databases

Databases

SimplyMap
On Campus use requires:
Campus Network Connection
Off Campus use requires:
Emory network id and password
( What is This?)
Use of this database is restricted to current Goizueta Business School faculty, students and staff for academic, career and personal research and may not be used for internships or employers.

Use This Database To: Create high-quality thematic maps based on demographics, business, and marketing data. Click here for a more detailed content description.

More Databases Like This: Simmons, Builders/IRI, Right Site

Need Help? Get started with this quick guide.

SimplyMap has also created a detailed guide and help tool.

Coverage: Varies by data source.

Format: HTML

More Detailed Content Description: SimplyMap is a web-based mapping tool that enables you to take data from multiple sources and create professional quality maps and reports.

The data is from the U.S. Census, EASI Analytics, and Mediamark MRI. EASI includes demographics, retail sales, quality of life variables, CPI, employment, consumer expenditures, and life stage clusters.MRI includes all product and media categories.

http://business.library.emory.edu