Marketing --MEDIA & ENTERTAINMENT
Market Research Reports
eMarketer -- Trends and analysis of interactive media; includes charts and data
Jupiter -- Analyst reports covering interactive media, particularly strong in forecasting
Mintel -- Market research reports cover the media industry
Media Research
Broadcasting & Cable Yearbook -- Ref Desk HF6146 .R3 B7 -- Data on DMAs including listings and stations
Emory University Film Studies Research Guide -- Recommended resources for research on the film industry
I Want Media.com -- Site featuring links to data about media
Interactive Advertising Bureau -- Research on interactive use and trends
Magazine Publisher's America (MPA) -- Research on magazine usage from the publishing industry
Media Management Center -- Research from Northwestern University's Media Research and Education Center studying readership and media usage
Mediapost Research Briefs -- Industry trade publication issues daily briefs on top research of note to media professionals
Nielsen Media Research -- Media industry's primary research provider; most data is subscription only but some reports are available for free including the latest topline ratings
Nielsen NetRatings -- Data on internet usage; most data is subscription but trends and some other reports are posted free
OAAA/Research -- Research on people's use of out-of-home media
Radio Advertising Bureau Factbook -- Data on radio usage and other media usage facts
SRDS -- Detailed data on hundreds of thousands of media properties, including audience sizes and market breakdowns
TNS Ad$Spender -- Data on media selections for millions of advertisers
Variety Box Office Reports -- Data on box office sales, current and historical
Media Industry News
Broadcasting & Cable -- Check eJournals -- Trade journal covering the industry
Folio -- Check eJournals and online -- Journal covering magazine industry
Media Bistro -- Group of blogs and website covering the media industry
Media Info Center -- Site from Northwestern University's Media Research Center featuring top media stories, updated daily, delineated by media type
Mediabuyerplanner -- Site featuring news and research for media buyers and planners
Medialifemagazine -- Website covers media industry, updated daily
Mediaweek -- Check eJournals and read some content online -- Top industry trade for media advertising industry
Hollywood Reporter -- Check eJournals and read some content online -- Trade journal covers entertainment industry
Variety and Daily Variety -- Check eJournals and read online -- Top trade covers film and television industry
