Canadean Consumer (formerly Datamonitor Consumer)

Substantive market research reports on the global consumer good markets.

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Use of this database is restricted to current Goizueta Business School faculty, students and staff for academic, career and personal enrichment, and may not be used for internships or employers. Proper Use of GBL Databases

Sectors covered are: Food, Non-Alcoholic & Alcoholic Beverages, Personal care, Household Products, Per Care, Tobacco and Foodservice.

Data and analysis includes market share, market segmentation, innovation, success and failures, and case studies.

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